Why you need signage for your business?
There are
many valid reasons for having an effective signage campaign for your business.
Here are just a few:
Your signage
can be your most effective, yet least expensive, form of advertising.
Your signs
are the only advertising media that your company owns.
Your signs
are a permanent asset. Any other advertising is temporary and will incur
repeated expenses.
Your signage
can work for you 24 hours a day, 365 days a year making potential clients aware
of your business, services and products.
People will
often judge a business by how it looks on the outside. An effective signage
marketing campaign can help bring customers through the door. When coming up
with a good signage campaign you want to keep a few simple ideals in place.
- Be specific; a customized sign can give just the right message in the right place at the right time.
- Keep it simple; the message on your sign should be clear and concise, don’t bog down a sign with too much information or it could get simply ignored for being too wordy.
- A simple call to action is all you need. We use a general rule of thumb with a 5 second rule, if the message can be conveyed in less than five seconds then it’s a good one.
- Use a good call to action, something like a slogan that would drive people to enter your business.
Contact Elite Signs & Print now for expert advice on how signage can be made to work for you and for a free quotation for all of your signage needs!
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